Our Team

LifeView is led by the world’s leading experts in their respective fields. When you choose to work with us you can expect to have a dedicated team member walk you through the testing process and to support you each step of the way.

Executive Leadership & Support

Kelly Ketterson
Kelly Ketterson
Chief Executive Officer

Kelly is an award-winning, powerhouse leader who has been successfully directing companies in the IVF industry and expanding education of the field for several decades.

Prior to Kelly’s CEO role at Genomic Prediction, she served as the Vice President of Clinical Operations at CooperSurgical where she created the US Center of Excellence and embryology training program before moving to the role of Vice President of Medical Affairs.

Kelly has served as the Executive Director for several educational conferences specializing in the continuing education of reproductive endocrinologists, IVF nurses, embryologists, andrologists, and administrative staff. She has traveled throughout the world improving laboratory standards and teaching micromanipulation techniques.

Before her work at both Genomic Prediction and Cooper Surgical, Kelly was the Chief Operating Officer at Reprogenetics, Executive Director of Tyho-Galileo Research Laboratories and Althea Science.

Kelly regularly participates with RESOLVE to bring an understanding of infertility, IVF procedures and access to care for patients needing IVF services. She has served on both the ASRM exhibitor committee and the ESHRE genomics working group. She earned her Master's Degree in Biomedical Science at Eastern Virginia Medical School.

Although Kelly is decorated with accolades and notoriety she is most defined by her empathetic and down-to-earth nature. Kelly’s commitment to this work is personal as her son was a result of fertility treatments.

Kelly resides in the quaint town of Tewksbury, NJ along with her partner Mike. Together, they share a lively home with their three children, Jackson, Claire, and Daniel and their two dogs, Bama and Gypsy.

Dr. Nathan Treff, PHD, HCLD
Dr. Nathan Treff, PHD, HCLD
Co-founder, Chief Science Officer, and Clinical Laboratory Director

Nathan R. Treff is Co-founder, Chief Scientific Officer, and Clinical Lab Director of Genomic Prediction. His career has been devoted to developing innovative and effective methods of reproductive genetic testing for IVF patients. He completed postdoctoral fellowships at the University of Wisconsin-Madison in embryonic stem cells and the Serono Research Institute in reproductive biology. He is an Associate Professor at Rutgers University Robert Wood Johnson Medical School, where he teaches reproductive genetics. Nathan is the recipient of 8 ASRM Prize Paper Awards, the ASRM New Investigator Award, and the Bonei Olam Scientific Achievement Award. He has published over 120 peer-reviewed papers in reproductive genetics. He served as a Member of the ASRM Research Committee, a Senior Associate Editor of JARG, and an Editor of Fertility and Sterility and is currently Associate Editor of Fertility and Sterility Science. He holds a PhD in Biochemistry from Washington State University and an HCLD in Molecular Diagnostics from the American Board of Bioanalysis.

Jia Xu, PhD
Jia Xu, PHD
Chief Technology Officer

Jia is Chief Technological Officer, a seasoned domain expert and leader in the genomics space. Jia holds a PhD in Biomedical Engineering and has 13 years of experience in next-generation sequencing with 20+ papers published in high-impact journals. Because of her unique industry experience, she harbored cross-domain knowledge from project management, software development, bioinformatics to cancer genomics, and personalized medicine. Before joining Genomic Prediction, she led a cross-functional development team in IBM Watson Health for clinical variant interpretation and played a pivotal role in strategic roadmap planning and client support.

Leslie Duffy
Leslie Duffy
Senior Executive Assistant

Leslie Duffy has assisted Dr. Nathan Robert Treff for over a decade. She is focused on providing a positive customer service experience, service continuity, and service availability for patients and clinicians. In addition, Leslie supports the clinical laboratory and human resources.

Operational Team

Lucy Laranjeiro
Lucy Laranjeiro
Senior Director and Head of Business Operations
Talia Metzgar
Talia Metzgar, RN
Senior Director and Head of Medical Affairs
Elizabeth Carr
Elizabeth Carr
Senior Director and Head of Commercial Development
Diego Marin
Diego Marin, PhD
Assistant Laboratory Director and Head of LATAM Business Development
Jennifer Eccles
Jennifer Eccles, LCGC
Senior Director and Head of Clinical Genetics
Dr. Charlene Alouf
Dr. Charlene Alouf
Medical Science Liaison
Todd Hitchcock
Todd Hitchcock
Director, Key Accounts
Deidre A. Leahy
Deidre A. Leahy, LCGC
Licensed Certified Genetic Counselor

Client Relationship Specialists

Jenn Krakowski
Jenn Krakowski
Lead Client Relationship Specialist
Artur Wadolowski
Artur Wadolowski
Client Relationship Specialist
Massiel Andeliz
Massiel Andeliz
Client Relationship Specialist
Adrienne Faunce
Adrienne Faunce
Client Relationship Specialist
We also are supported by a dedicated team of laboratory and information technology professionals who are directly responsible for the quality of the work we do every day.
Genomic Prediction Laboratory Team
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